CREATIVE
DIRECTION
I specialize in bringing brands and artists to life through storytelling, visuals, and strategic execution. Whether it's designing a merch campaign, directing content shoots, or crafting a brand identity, I focus on creating impactful and innovative experiences that connect with audiences. I've worked with brands like Kenneth Cole, A Tribe Called Quest, and Taco Bell, developing creative strategies that enhance engagement and leave a lasting impression.
DIGITAL MEDIA
STRATEGY
From e-commerce optimization to social content and SEO, I develop strategies that enhance visibility, engagement, and sales. I bridge the gap between creativity and data, ensuring every campaign not only looks great but performs at the highest level. I've worked with the likes of Valkyrae, Zach Bryan, and Chance the Rapper, crafting digital strategies that drive engagement, amplify brand presence, and turn audiences into loyal communities.
OLYMPIAN
& ADVOCATE
As a U.S. Olympian, I understand the power of discipline, adaptability, and high performance—qualities I bring to every project and partnership. I collaborate with brands to create meaningful, authentic connections with their audiences, leveraging my platform to amplify stories that champion individuality, resilience, and creativity. I've worked with brands like Mental Health Coalition, Morgan’s Message, FivePointFive, LA28, and Ralph Lauren, using storytelling and strategic partnerships to drive impact and engagement. Whether through content, consulting, or advocacy, I bridge the gap between brand storytelling and real-world influence.
ANDREW
MACKIEWICZ
Creative strategist and social media leader with over 5 years of experience driving engagement and storytelling for top brands and artists. At Ceremony of Roses (Sony Music Entertainment), I lead social-first marketing initiatives—spanning campaign development, brand storytelling, content strategy, and digital execution—to build community, increase impact, and drive revenue.
My expertise covers social media management, content production, and creative strategy, crafting content that’s both visually compelling and data-driven. I’ve developed and executed social-first campaigns that optimize audience engagement, leveraging short-form video, influencer collaborations, and interactive storytelling to make brands stand out. Beyond content creation, I specialize in social strategy, brand partnerships, and digital growth, helping brands maximize their reach and monetization through strategic activations, SEO, and trend-driven content.
As a former Olympic fencer, I bring the same discipline, strategic thinking, and relentless pursuit of excellence to every social media challenge. I’m also an advocate for mental health and athlete empowerment, partnering with organizations like Mental Health Coalition and Morgan’s Message to use digital storytelling as a tool for impact and change.
Let’s create something impactful together. Whether you're a brand, artist, or organization looking to elevate your social media presence, let’s connect and build something that resonates.
*These logos represent companies and brands I’ve collaborated with during my time at Ceremony of Roses and other roles. Their inclusion does not imply direct endorsement*